You can use email automation to keep your customers engaged through their subscription journey. Subify triggers allow you to set up customized email automations in the Shopify Marketing Automation that send an email to your subscribers when a specific milestone or action has been met.
You can design your own email marketing automation for subscriptions with the flexibility your business needs.
What are Subify Triggers?
To create these automations, you need to build a workflow using components called triggers, conditions, and actions. Subify now has 4 triggers that you can use to start your workflow with:
Subscription Contract Status Cancelled
When a subscription contract status is changed to canceled
Subscription Contract Status Paused
When a subscription contract status is changed to paused
Subscription Contract Status Resumed
When a subscription contract status is changed to resumed
Subscription Created
Triggers when a new subscription contract is created.
How do triggers work?
When a trigger is activated, the subscription contract data is automatically imported into the workflow from Subify. For example, a workflow that starts with the <Subscription Created> trigger contains information about that subscription contract, including the customer who placed the order.
Note that your store needs to be on the Basic Shopify plan or higher to create automations. |
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Where can I access Shopify Marketing Automation?
You can access Shopify Marketing Automation from Shopify admin > Marketing > Automations > Custom Automation.
Note that your store needs to be on the Basic Shopify plan or higher to create automations. |
Follow these Steps to create an automated workflow with Subify Triggers in Shopify Marketing Automation:
In your Shopify admin, go to Marketing.
Click on Automations and then Create automation.
Click on Custom Automation.
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How can I Create Email Automations for subscriptions?
Steps:
In your Shopify admin, go to Marketing
Click on Automations and then Create automation
Click on Custom Automation
Under Installed App Triggers, find Subify and click on one of the Subify triggers to start your automation workflow
Click on the + icon on the trigger card and click on Condition.
Choose the condition that you want.
Click on the +icon on the condition card and add an Action.
From the actions, choose Send Marketing Email.
Click on Select Email Template and choose a template from the page.
Customize the email Content.
(You can test your automation by clicking Send test.)When you're done editing the email template, click Save to return to the automation workflow.
To start the automation, click on Turn on workflow. If you exit the workflow before turning it on, then it will save as a draft. You can return to this automation later by selecting it from the Marketing Automation page.
Once your automation is active, click on "Automation" from your Marketing page to see a summary of it and specific analytics.
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What is the Shopify Email Pricing?
Automation emails in Shopify are counted toward your 10,000 free emails per month allotted for email sends. However, abandoned checkout automation isn't counted and is always free. Shopify charges you for extra emails at the end of every calendar month. If you send over 10,000 emails in a calendar month, then you are charged an additional 1 USD for every 1,000 emails sent.
You can find your email charges on your bill in your Settings > Billing section.