General discount & clearance sale campaigns are a popular way to attract customers and boost sales. With this campaign type, you can offer a percentage or fixed amount discount on selected products or across your entire store. It's an excellent strategy for promoting new products, seasonal sales, or clearing excess inventory. General discount campaigns allow you to set a specific discount value or percentage off, attracting customers with enticing deals.

Quantity & volume discount sale campaigns are designed to incentivize customers to purchase more by offering discounts based on the quantity or volume of items they buy. With this campaign type, you can set different discount tiers based on the number of items a customer adds to their cart, or their purchase amount. This encourages customers to buy more items at once, helping you increase your average order value and drive more sales.